Small Business Websites

Tutorial Notes 12

1.                     Why do companies need to carry out website performance analysis?

It is done to see how the website is doing and the website statistic of what is viewed, when it’s viewed and what products or information are most viewed so that things could be improved.

2.                     What are the differences between back-end standards and front-end standards?

Back end would be customer related and front end would be customer interaction related.

3.                     Give examples of some of the standards that could be used as benchmarks for website performance analysis.

It would be the common standards such as, network management standards, database management standards, software integration and payment processing.

4.                     Why is supply chain as essential for e-business as it is for the traditional business? Discuss.

Supply chain is essential for all sorts of business since goods have to be delivered to the customers.

5.                     What are the “Terms of Delivery”? Explain.

CIF and FOB.

6.                     What does “CIF” stand for?

Cost insurance and freight.

7.                     If you place an order for a CD with a US website, what would you regard as a reasonable time-frame for the order to be fulfilled? Discuss.

A reasonable time frame would probably be week if the cd is ordered in the US and mailed to Australia. If the US website has a sub company or affliated company in Australia, it could then be ordered from the Australian company and delivered within a shorter time frame.

8.                     What is “colour coordination”? Give examples.

Colour coordination would be the types of colours used on a website. Such as RMIT’s blue black and red colour coordination.

9.                     Do you feel that human involvement is required for CM (Content Management) or it can be accomplished fully through the use of content management software? Discuss.

The software is used to assist users and it is not automatic.

10.                Give examples of intra-industry benchmarks for websites.

11.                List and discuss some of the Website Performance analysis techniques.

Criteria based, SWOT analysis and webqual.